Practise the standard verbs for building an honest employer brand.
0 / 5 completed
1 / 5
Fill in: 'We ___ our employer brand around real employee stories, rather than generic stock photos nobody actually recognizes.'
We 'build a brand' — the standard, simple collocation for developing an employer's public reputation. The other options are less idiomatic here.
2 / 5
Fill in: 'Publishing polished culture videos while quietly ignoring toxic team dynamics can ___ candidates feeling deceived within their very first week.'
We say a false brand will 'leave' candidates feeling deceived — the standard, natural collocation for the resulting damage. The other options aren't idiomatic here.
3 / 5
Fill in: 'We ___ our employee value proposition clearly on every job listing, rather than a vague line about 'great culture' that says nothing real.'
We 'articulate a proposition' — the standard, simple collocation for stating what a company genuinely offers employees. The other options are less idiomatic here.
4 / 5
Fill in: 'We ___ our brand claims against actual employee reviews, rather than assuming the marketing copy matches everyone's lived experience.'
We 'verify a claim' — the standard, simple collocation for checking messaging against reality. The other options are less idiomatic here.
5 / 5
Fill in: 'We ___ candidate feedback on our brand perception each cycle, rather than assuming last year's impression still holds true today.'
We 'gather feedback' — the standard, simple collocation for collecting perception data from candidates. The other options aren't idiomatic here.