1 / 5
In OKRs, the Objective should be ___.
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The Objective states an ambitious, qualitative direction; the Key Results make it measurable.
2 / 5
Which is a well-formed Key Result?
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A good KR is measurable with a baseline and target, so success is unambiguous.
3 / 5
A KR phrased as 'launch feature X' is an ___ rather than an outcome.
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Outputs (shipping things) don't prove value; KRs should target outcomes (behaviour/metric change) the output is meant to drive.
4 / 5
Setting KRs you're sure to hit easily, to look good, is called ___.
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Sandbagging sets unambitious targets to guarantee success; OKRs are meant to be ambitious, with ~70% often considered good.
5 / 5
Which phrase keeps an OKR focused on the customer?
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Customer-centric KRs measure the value users actually receive, not internal activity, keeping the team honest about impact.